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Weekly News: WordPress Releases Gutenberg 11.6 – Top 4 Achievements

WordPress Releases Gutenberg 11.6 – Top 4 Achievements

WordPress released Gutenberg 11.6, the latest version of the block-based website editing experience. This new release features useful enhancements and a number of bug fixes as well. Perhaps the most interesting is the ability to crop and edit a logo image directly in a WordPress editor.

Gutenberg Site Editor

Gutenberg is a WordPress site builder whose purpose is to make creating websites easier with a drag and drop web design interface.

If you need an image within a section of a page just drag the appropriate block and add it to where you want it to be.

The editor is not quite finished but it’s far enough along in the development cycle that many judge it to be useful right now.

In fact, there are many WordPress themes available today that support being edited with the Gutenberg editor.

One of the benefits of using the Gutenberg editor plugin is that it can result in lightning fast websites.

Gutenberg is rolling out on a four phase development plan. WordPress is currently in the second of four phases.

1. Native Site Logo Editing

Previous to Gutenberg 11.6 a publisher would have to edit their logo before uploading.

Now publishers are able to upload the logo and edit it if necessary.

Available editing functions are cropping, zoom, and rotating the image.

2. Block Level Locking Control

Another new feature that will make it easier for theme designers and WordPress site designers is the ability to lock a block to keep it from being moved or removed.

3. Basic Support for Child Themes

Adding support for child themes is an important update to Gutenberg. Child themes allows publishers to make look and feel style changes to the theme that will not get overridden when the theme is updated.

With a child theme a publisher can change as much as they want to how a theme looks and not be afraid of losing the changes when the theme is updated.

4. Edit Template Part

WordPress has added a Template Part Focus Mode which is an important site design feature.

The Template Part Focus Mode is a way to click into a menu that then offers options for customizing just a part of the template, like the area above the content area, the main content area and even the widget area.

Read more:  Weekly News: SEO community feels blindsided by November core update as Google defends timing

Source: WordPress Releases Gutenberg 11.6 – Top 4 Achievements

Twitter Professional Profiles Available to More Businesses

Previously, businesses had to be invited by Twitter in order to receive access to a professional profile.

Twitter now has an application form for businesses to fill out if they’re interested in upgrading.

Businesses will be approved if they meet a basic set of eligibility criteria.

Here’s more about Twitter’s professional profiles, including what you can do with them and how to apply for one.

What is a Professional Profile on Twitter?

A professional profile is a free upgrade to standard profiles, which is available as an option to those with professional accounts.

You can use a professional profile to display information you’re not able to showcase on a standard profile.

Twitter professional profile

Businesses, publishers, developers, and creators can display the following information on their upgraded profile page:

Business location: Listed directly in the profile and displayed visually on a small map. People can tap on the location map/listing to open Google Maps and get directions.

Hours of operation (optional): Showcase the days and times people can reach your business at a physical location.

Methods of contact: Enable options for customers to contact your business through any or all of the following methods: Phone call, text message, twitter direct message, email

This cluster of information is referred to as the ‘about module.’

Who is Eligible For a Professional Profile on Twitter?

Professional Accounts

In order to qualify for a professional profile you must first have a professional Twitter account.

A standard account can be converted into a professional account from the settings screen by selecting “Switch to Professional.”

From there Twitter will guide you through the rest of the steps.

twitter professional profile

Other Eligibility Criteria

Along with having a professional account, your business must meet the following criteria:

  • Have a physical location where you do business with clients or customers.
  • Be based in the United States and use Twitter in English.

How to Apply For a Professional Profile on Twitter

Businesses are asked to submit a brief form to confirm their eligibility for a professional profile.

The form asks for you business’s name, address, contact information, and hours of operation.

After submitting the application, Twitter will get in touch through email to confirm or deny your eligibility.

Read more:  Weekly News: Upwork Suspends Operations In Russia

Source: Twitter Professional Profiles Available to More Businesses

AMP links in Google Search break with iOS 15

What happens. If you are on iOS 15 and you click on a website listing in the Google Search results, you will not be taken to an AMP URL, even if the AMP URL exists for that listing. Instead, you will likely be taken to the main site’s URL for that page, or a link to their mobile app – if you have the app pre-installed on your device.

Confirmed bug. Danny Sullivan of Google confirmed the bug on Twitter saying “It’s a bug specific to iOS 15 that we’re working on. We expect it will be resolved soon.”

Why we care. You might notice weirdness with your analytics data around your AMP URLs coming from Google Search over the past couple of weeks. Your traffic should not be impacted because the traffic is still going to your main URL, but traffic to your AMP URLs may have a decline due to this bug with iOS 15. It is still not yet resolved but it should be resolved soon.

Source: AMP links in Google Search break with iOS 15

Built on GA4, Google announces the new Analytics 360

Google announced a revamped version of Analytics 360, the company’s suite of products designed for enterprise-level companies, which builds on Google Analytics 4 as a foundation. The new features include the ability to create product line sub-properties, custom user roles and larger caps on dimensions, audiences and conversion types.

New collaborative capabilities. In the new Analytics 360, advertisers can create product line sub-properties and customize their settings. This can be especially useful for larger advertisers operating with teams in various countries, for example. Those sub-properties can then be linked to the Google Ads and Google Marketing Platform accounts that are associated with the campaigns running in those countries.

Additionally, advertisers will be able to create user roles to control feature access for certain groups of users. These custom user roles can be assigned to reporting collections (groups of reports based on topics, such as customer acquisition). Custom user roles and user-assigned reporting collections will be rolling out to all Analytics 360 accounts in the coming months.

Read more:  Weekly News: Facebook To End Live Shopping on October 1

Bigger dimension, audience and conversion type limits. This iteration of Analytics 360 will have a limit of up to 125 custom dimensions, 400 audiences and 50 conversion types.

Source: Built on GA4, Google announces the new Analytics 360

Microsoft readies new Feedback Portal preview for end of 2021

Earlier this year, Microsoft created quite the stir by yanking a number of its Office 365/Microsoft 365 UserVoice customer-feedback sites with little heads-up. At the time, officials said both existing and some new mechanisms would replace UserVoice for various products.

On October 6, Microsoft published information about a new Microsoft Feedback Portal that will be available in preview form before year-end. (Thanks to Carl Knecht, @rialtus, for the link in the Admin Portal for the entry.)

The new Feedback Portal will debut first for Microsoft 365 and Microsoft Edge, the entry says. It also notes that “other products, like Windows, will be added next year.” The coming Feedback Portal is built on top of Dynamics 365 Customer Service, the entry says.

The Feedback Portal will allow users to post new feedback and upvote/comment on feedback others have given. It also will allow them to see previous feedback they submitted to Microsoft in the My Feedback section. There, they will be able to view responses from Microsoft and get status updates on their feedback.

Users still will be able to provide private feedback within individual Microsoft 365 apps, Teams and Edge, the entry says. Microsoft will update the Feedback Portal entry with more information as it moves forward. At launch, the portal will be available in all markets but in English only. More languages and other products will be added in the future. 

Last spring, Microsoft rolled out a way for IT pros to view their users’ product feedback via a mechanism in the Microsoft 365 Admin Center. That product feedback option is located under the Health node in the Admin portal.

Source: Microsoft readies new Feedback Portal preview for end of 2021

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