Google Analytics just introduced a new suggested audience
The new suggested audience is called “7-day unnotified users.” These are app users who have not been...
TikTok has launched an in-app eCommerce feature
In addition to its most recent shopping features, TikTok has just launched TikTok Shop, where users can now make...
Google Ads Reach Planner now forecasts Video Action campaigns
Advertisers will now have the option to select “Action – Online Conversions” as a goal when...